Services
DRAFT — Four disciplines, one studio. Most projects combine two or more; all of them start with the same question: what should this brand leave behind?
01
Identity
DRAFT — Brand strategy and visual identities built to last a decade, not a season.
Example project: FathomWhat's included
- Brand strategy
- Logo and visual identity
- Typography and colour systems
- Brand guidelines
02
Digital
DRAFT — Websites, products and digital systems that feel as considered as print.
Example project: LumenWhat's included
- Websites
- Digital design systems
- Social and campaign assets
- Motion for screens
03
Packaging
DRAFT — Packaging that earns its place on the shelf and in the hand.
Example project: StrataWhat's included
- Structure and dielines
- Pack graphics
- Range architecture
- Print production
04
Art direction
DRAFT — Campaigns, photography and film direction that carry a brand into the world.
Example project: AuroraWhat's included
- Campaign concepts
- Photography and film direction
- Illustration commissioning
- Editorial design
How we work
DRAFT — Brand project
DRAFT — A defined scope from strategy to launch, with a fixed fee agreed up front.
Typical timeline: DRAFT — 8–14 weeks
DRAFT — Design partnership
DRAFT — An ongoing monthly retainer for brands that need a senior design team on call.
Typical timeline: DRAFT — From 3 months
DRAFT — Sprint
DRAFT — A short, focused burst on one problem: a campaign, a pack, a launch moment.
Typical timeline: DRAFT — 2–4 weeks